When you buy through our links, Insider may earn an affiliate commission. Learn more.
- It’s harder to find deals on independent brands than the ones everyone is familiar with.
- Cara Cara is a new site that focuses specifically on non-traditional clothing, accessories and home brand offerings.
- At Cara Cara, you can get up to 50% off brands like Charlotte Stone, Rachel Antonoff, and Dusen Dusen. Nothing on the site costs more than $ 200, and standard shipping is free on orders over $ 30.
- Thanks to Cara Cara, smaller brands enjoy greater visibility and a convenient platform to sell their excess inventory, and price-conscious shoppers can find deals on cool and interesting clothing and accessories.
Simple and versatile basics can be the foundation of your wardrobe, but it’s always the quirky and slightly quirky items that are the most exciting to wear. You know those – the little independent brands that you can find at local boutiques, retailers like Bando and Urban Outfitters, or directly on the brand’s website.
But one frustration that buyers tend to run into with these smaller brands is that it’s hard to know where to buy them elsewhere, or how to know when the things they want are on sale.
Cara Cara, founded by the former buyer of Bando, is a new site dedicated to non-traditional clothing, accessories and home brand offerings. What Nordstrom Rack and TJ Maxx are for the older generations who like to buy famous brands, Cara Cara is for the younger generations who usually buy from native brands or digital stores. The desire to save money by doing so, however, does not go away with this demographic.
At Bando, Rachel Gannon turned her third-party buying strategy into a multi-million dollar deal in two years. As she integrated bigger brands like Levi’s and Vans, looked after single suppliers and kept abreast of the latest product trends, she saw how difficult it was for smaller brands to sift through their excess inventory. . They often relied on sample sales to get rid of inventory, but still lacked the scale and voice to make it happen effectively.
Cara Cara therefore helps both parties stuck in an ineffective system. Small brands get a bigger audience and a platform for excess inventory, and price-conscious shoppers can find cool and interesting clothes that aren’t available everywhere.
At Cara Cara, you can get up to 50% off brands like Charlotte Stone, Rachel Antonoff, and Dusen Dusen. Sometimes the discounts are bigger. Nothing on the site costs more than $ 200, and standard shipping is free on orders over $ 30. There are also free returns within 30 days.
Even as Cara Cara is growing and adding partner brands, Gannon takes special care in keeping the collections focused. “The brands we offer on the site are smaller independent brands, but really well designed,” she says. The majority are also owned by women. Seasonality is another important consideration. Gannon says, “Coins are special and seasonless – things you want to buy no matter the time of year.”
Here is a sample of the great deals live on Cara Cara right now. Inventory can change quickly, so check back often for the latest deals.