Second-hand designer clothing platform Rebelle announces IPO plans

Rebelle AB, the Swedish holding company of StyleRemains GmbH, plans to list its shares on the Nasdaq First North Growth Market in Stockholm.

StyleRemains GmbH operates the online marketplace for second-hand designer fashion Rebelle.com.

As part of the IPO, the company intends to make a public offering of newly issued shares in Sweden and Denmark and to qualified investors in Sweden and other European countries. Rebelle aims to be the world’s first “green IPO” within the Nasdaq system.

“This IPO is an important step for Rebelle to scale our business at European level. The high and steadily growing general interest in sustainable investments, the innovative strength in the field of sustainability, the high degree digitization and the design-driven environment in Scandinavia make Nasdaq First North Growth Market in Stockholm an ideal location for our IPO,” said Cécile Wickmann, founder and now CCO of Rebelle in a statement:

The company said that as a “managed marketplace”, Rebelle offers second-hand designer clothing sellers a convenient and fast selling service. Rebelle offers a wide selection of products from the biggest designer brands such as Hermès, Gucci, Prada, Chanel and Louis Vuitton.

“Luxury fashion is perfect for re-commerce: it is of better quality, more durable and has a very stable resale value even in the second or third life cycle, especially for brands like Hermès, Chanel or Louis Vuitton,” said Max Schönemann. , CEO and co-founder of Rebelle.

Since 2021, the Nasdaq has awarded a “Green Equity Designation” to selected companies. It is aimed exclusively at companies that generate more than 50% of their turnover from environmentally friendly or sustainable activities and invest a significant proportion in them.


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