The clothing line celebrates the power of the brain

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SANDPOINT – Educating, empowering and encouraging others to take control of their future.

That’s the premise behind a new clothing line launched by Bigger Brain, LLC – a company founded earlier this year by Sage Saccomanno. The Sandpoint High School grad wants to get the message across that “school is cool” and not be ashamed of having a “big brain.”

A graduate in the class of 2020, Saccomanno is now studying chemistry at Bard College in upstate New York. This is where Saccomanno imagined and created his line of clothing.

“With Bigger Brain, I aim to inspire generations to come that intelligence should not be camouflaged. It should be used proudly and positively to improve our world, our communities and our lives,” Saccomanno said.

Recounting the awkward tribulations of high school, Saccomanno said she really loved learning and furthering her education, but that came with a caveat. She said she often felt the need to hide her intelligence and her love of learning.

“It put so much pressure on me to be someone I wasn’t and do things that I didn’t necessarily want to do,” Saccomanno said. “Just because I was trying to fit in and trying to be in this drama-filled high school world.”

Everything changed when she started attending Bard College. Saccomanno told Bard that she found an environment full of like-minded people who shared her love of knowledge and education. With a system of friends and peers, Saccomanno said she was finally able to be fully herself. This allowed her to make her interests and needs the number one priority.

“The fact that these actually show up and seeing how important they are makes me look back on that and I wish my older self had told me how logical it makes to see you,” Sacomanno said.

However, launching an education-promoting clothing line was out of Sacomanno’s purview until earlier this year while visiting friends. A joking comment, “Greater brain energy can’t even hold my own head” became the catalyst. Thinking the comment was funny and should be on a shirt the same as meme t-shirts, Saccomano said his gears immediately started spinning.

“I was just imagining, it’s so weird, but imagine one of these Squidward memes with Squidward’s head, it’s like enlarged or like Megamind or something. But that’s what gets to me came to mind and I looked at everyone like maybe I should put this on a shirt. And then it escalated,” Sacomanno said.

The student said one of her best friends looked at her and told her that if anyone was going to do it, it would be her.

“It was like okay, cool,” she added. “And since then, it has only been a roller coaster”

Seeking out other creatives at his school and enlisting his friends, Bigger Brain, LLC, was born from the imaginations of Bard College students. From the artist who created the designs, Lulu Kirmani, a visual arts student at Bard College, to the models, photographers and videographers, all are college students.

After 10 months of hard work, Saccomanno launched the very first Bigger Brain collection called “Smart in Style” on Kickstrter.

The crowdfunding platform allows each project creator to set a funding objective and deadline. By using the platform, other people who like the idea or want to support it can pledge money to make it happen. If the project reaches the funding goal, all those who have become backers will be charged for their commitment. However, if the funding goal is not reached, no one is charged. This system makes funding via Kickstarter an all or nothing. With a breakdown of budget needs and overhead, Saccomanno set Bigger Brain’s goal at $28,000 by December 31.

The campaign launched Nov. 11 with an in-person party and as an Instagram Live event that shocked Saccomanno.

“It went so well in the end. We had the multi-purpose hall and our Campus Center rented out; it was full of people standing and sitting. We had a fashion show and a performance from one of our clubs on campus. I gave a talk, my parents were able to be there live on Instagram, and it was really cool to see all these people hanging out,” Saccomanno said. “Letting go makes me feel even better about this what I do and inspires me even more to continue”

Since launch, Saccomanno said the line has already seen sales of $4,600. She is already looking to the future.

“Next year I would like to see of course selling more collections or stuff and expanding. opportunities to needy students or students who need this support,” Saccomanno said.

“Something I would put on a vision board for the brand is that once we start making a profit, I really want to have a Bigger Brain scholarship campaign or fund that money from this fund, like a percentage of our own profits, will go there as well as people who can just donate directly to this fund will be directed to students in the low income community,”

In an effort to reach her fundraising goal, and thereby achieve Bigger Brain’s long-term goals, Saccomanno said she reached out to her alma mater Sandpoint High School, Lake Pend Oreille School District and many others in the community. local. The response has been overwhelmingly positive. Friends, family, former teachers and many more engage, share and talk about Saccomanno’s accomplishments.

Saccomanno now hopes the community at large will get involved. Sandpoint has never let her down when it comes to supporting and coming home for Thanksgiving, Saccomanno says

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she is excited to show everyone what she has done.

To learn more about Bigger Brain LLC or become a Kickstarter contributor, go online to mybiggerbrain.com.

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